Angie Tang and Sarah Lim Prentice Hall   ISBN-13: 978 981 06 793F 5

It is rare to see a retail book come out of Singapore, which is why this book caught my eye.
The authors are the Head of Retail Management (Angie) and Senior Lecturer and the School of Business, Singapore Polytechnic.

This book has been written with the student in mind. It is easy to understand and read and is the type of book you can dip in and out of. The 17 chapters cover all aspects of retailing from a student perspective. It covers the basic skill requirements exceptionally well, it doesn’t matter if you’re a student in Singapore, Birmingham, New York or Sydney.

The book as some great cartoon graphics to get the message across. I particularly like the “ How to Deliver Good Customer Service” cartoons. If you consider yourself a long term experienced retailer this is a memory jogger book. If you are new to the industry it is a real gem.

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